BASF Hosts Press Events During Greenbuild 2009
FLORHAM PARK, NJ, November 2009 — BASF, the Chemical Company, will host three press events, the Second Annual Round Table on Sustainable Construction and on-going micro seminars on the chemistry behind durable and energy-efficient construction during Greenbuild 2009 at the Phoenix Convention Center, Phoenix, Arizona, from Nov. 11-12. Featured events include:
Wall Panel that Acts Like an Air Conditioner
Where: BASF Booth # 2166
When: Wednesday, Nov. 11 at 9:15 a.m.
Who: BASF and National Gypsum
What: National Gypsum and BASF introduce the first domestically produced wall panel with phase-change material that moderates indoor temperature fluctuations and helps maintain a comfortable interior environment.
Following the official announcement, there will be a 15-minute BASF micro-seminar about the science behind BASF Micronal® microencapsulated wax beads and why they turn an ordinary wall panel into an energy-saving building material.
Eco-Efficiency Analysis of Wall Claddings Revealed
Where: BASF Booth # 2166
When: Wednesday, Nov. 11 at 10 a.m.
Who: Richard Martens, BASF Wall Systems
What: The results of a detailed 2009 Eco-Efficiency Analysis to determine the environmental burden and life cycle costs associated with the construction, use and disposal of commercial exterior wall claddings in the United States will be distilled in a 15-minute overview.
2009 Urban Land Institute Green Retrofit Report Unveiled
Author Leanne Tobias Presents Top Findings
Where: BASF Booth # 2166
When: Thursday, Nov. 12 at 10 a.m.
Who: Leanne Tobias, Managing Principal, Malachite, LLC
What: Leanne Tobias, author of the Urban Land Institute 2009 report titled, "Retrofitting Offices to Be Green and Energy Efficient", presents the study's top findings, including:
- The compelling business case for green and energy-efficient retrofits;
- Specific decision points and technologies from planning to investing to operations;
- A review of international retrofit best practices including corporate, headquarters, multi-tenant buildings, and leased spaces; and
- Innovative trends and practices from around the world, including certification programs and a discussion of public policy as it relates to green and energy-efficient office retrofits.
BASF's Second Annual Round Table on Sustainable Construction: Topic: Green Rating Systems/Product Labeling
Where: Sheraton Phoenix Downtown, Phoenix E (across from the convention center)
When: Thursday, Nov. 12, from 12-1:30 p.m.
Who: Approximately 60 design professionals and BASF representatives
What: Participants will convene a 90-minute round table discussion focused on green rating systems and green product labeling programs to ascertain challenges, best-practices and future goals and needs.
During the past several weeks, BASF has conducted online surveys on this topic and has received more than 200 responses. The results of the survey will be shared with the forum attendees as an introduction to the round table discussions. Following Greenbuild, the qualitative findings captured from the forum will be integrated into a final research report and available to the press in late November.
We request that members of the press who are interested in observing this session RSVP to Mary MacLeod at mary@mavmarket.com by Friday, Nov. 6.
A full list of 15-minute micro seminars on the chemistry of sustainable construction can be viewed by clicking here. Please also visit www.basf.us/construction for more information.
BASF - The Chemical Company. We don't make a lot of the products you buy. We make a lot of the products you buy better.®
BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 15,000 employees in North America, and had sales of approximately $17.5 billion in 2008. For more information about BASF's North American operations, or to sign up to receive news releases by e-mail, visit www.basf.com/usa.
BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics and performance products to agricultural products, fine chemicals, as well as oil and gas. As a reliable partner, BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges, such as climate protection, energy efficiency, nutrition and mobility. BASF has approximately 97,000 employees and posted sales of more than €62 billion in 2008. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.
Micronal is a registered trademark of BASF.
Company Contact
Mary MacLeod
Maverick Marketing
mary@mavmarket.com
(207) 929-4568
Company Contact
Bill Pagano
BASF Corporate Communications
william.pagano@basf.com
(973) 245-6071
